The organizational culture of the university: innovative approaches to the perceive and study

• Masilova M.G.

  Vladivostok State University of Economics and Service
  Vladivostok. Russia

The Article is devoted to revealing the importance of organizational culture in the university and its influence on the improvement of human resources management. We consider the importance of science-based process of formation of the organizational culture, as well as its diagnostic status and trends. Shows the use of research culture of the university complex of methods, including non-traditional, based on the phenomenological approach.

Keywords: organizational culture, diagnosis of organizational culture, typological analysis of organizational culture, emotional perception of the organizational culture.